About The Lake George Store

Welcome to the Lake George Store, where local pride meets lake-inspired gear! We’re all about capturing the spirit of this stunning corner of the Adirondacks in every piece we offer. Whether you’ve been visiting Lake George for years or it’s love at first dip, our collection is designed to help you celebrate the lake lifestyle in style.

But there’s more to us than just cool clothes and accessories. Our motto, “Lake Living Gear with a Goal,” drives everything we do. That goal? To preserve the natural beauty of Lake George for future generations. That’s why 10% of our profits go directly to the Lake George Association—a group dedicated to protecting and conserving this magnificent body of water we call home.

We’re passionate about making sure Lake George stays pristine, so whether you’re sporting one of our tees, cozying up in a hoodie, or rocking a beanie, you’re not just looking good—you’re doing good for the lake we all love. So dive in, shop around, and join us in keeping the waters of Lake George as clear as your love for it!

Lake George Store: For locals, visitors, and anyone who feels at home on the lake.